Partners

Here are just a few of our strategic partners:

Working closely with or following up on the findings of Bauman Research, OnDemand CMO provides companies of all sizes— from startups to Fortune 500s— with exactly the strategic and tactical marketing support they need—no more, no less.

OnDemand CMO consists of seasoned, senior marketing executives who are ready to work closely with you on your positioning, messaging, brand identity, go-to-market planning, channel and marketing communications, sales enablement and everything in between. They make sure their ideas are sales-driven for maximum ROI…without the burden of hiring, training and increasing fixed costs or long term fixed contracts. They can scale up - or down - to meet your ongoing project needs...ondemand.

Rivkin & Associates
www.rivkin.net

Rivkin & Associates is a nationally known marketing communications and strategy firm that specializes in brand positioning, naming and innovation.

Founder Steve Rivkin has a diverse background in naming, marketing, advertising and journalism. He is the co-author of five books on marketing strategy and innovation, including Repositioning (2009), The Making of a Name (2004) and The New Positioning (1996). He produces a quarterly online journal, www.NamingNewsletter.com, on the strategies and tactics of naming. An experienced workshop leader, facilitator and public speaker, Mr. Rivkin has spoken on the subject of naming at hundreds of seminars and conferences. His firm produces a biennial survey of how American companies develop names.

Connect 4 Marketing

Bauman Research partners with Connect 4 Marketing for competitive research and planning, trend identification, and project management.

Clients of Connect 4 Marketing benefit from founder Mary Aviles' more than ten years of innovative market management and strategic planning expertise. She has worked in both large and small organizations and across all major marketing disciplines including analyst relations, thought leadership, event management, sales enablement, market research implementation, brand and product marketing. Bauman Research regularly consults with Mary, serving as a seamless member of the project team. Mary’s experience includes several industries with particular focus on healthcare, enterprise software and services.

Nina Dietrich, LLC
www.ninadietrich.com

When clients need public relations advise and expertise, Bauman Research taps Nina Dietrich, LLC, a full-service public relations and strategic marketing communications firm. Founded in 1996, the firm develops and implements highly-focused, integrated communications programs to help business-to-business and consumer-targeted clients secure visibility and grow their business.

With nearly 25 years’ experience, Founder Nina Dietrich is a seasoned media strategist and works closely with national, regional and foreign print, broadcast and Web-based media to elevate the profile of her clients. She is also an experienced writer having written for hundreds of trade publications on behalf of her clients, as well as develops press materials, Web site content, white papers, OpEds and collateral materials. Dietrich has been recognized by the Public Relations Society of America and the International Association of Business Communicators.

Partners

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